NorwayNorrøna is the #40,075 most-subscribed YouTube channel worldwide and #175 in Norway, with 16.2K subscribers and 42.2M total views across 261 videos.
Biography
Norrøna is a Norwegian brand of outdoor clothing and sports gear. The company was founded in 1929 by Jørgen Jørgensen and is run by his great-grandson, also named Jørgen Jørgensen.
Channel description
Norrøna is a Norwegian outdoor brand founded April 29, 1929,
family-owned for four generations.
We make Gore-Tex Pro shells, ski touring apparel, alpine climbing
gear, freeride outerwear, mountain biking and trail running kit —
tested in extreme conditions by professional mountain guides and
athletes in Norway's most demanding terrain.
Our design philosophy: Loaded Minimalism™. Every detail earns its
place.
We repair 25,000 garments a year because an old Norrøna is better
than a new one. PFAS-free since 2025.
Norrøna Adventure is Norway's leading guided expedition company.
Ski touring in Lyngen, climbing in Lofoten, expeditions to Svalbard.
adventure.norrona.com
Flagship stores in Oslo, Stockholm, Munich and New York. Concept stores around the world.
Latest videos Channel ↗
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01
235
Win a Mountain Bike Trip to Norway | Norrøna x Trailforks
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02
247
The Search for Our First Hiking Ambassador | Norrøna
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03
246
Norrøna Adventure Challenge: Team Building in Nature
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04
138
Jordan Trail with Norrøna Adventure: From Wadi Rum to the gates of Petra
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05
835.4K
Why TIME Named This Yacht one of World's Greatest Places | Norrøna Varg S/Y
Frequently asked
- How many subscribers does Norrøna have?
- 16.2K subscribers — #40,075 worldwide, #175 in Norway.
- When did Norrøna start on YouTube?
- The channel was created in Nov 2008.